Voice over narration is one of the most widespread tools used in video production today. When your video has a narrator, an off-screen voice giving additional information to what is happening on screen, it provides so many more possibilities for what the video can contain and communicate.
Narration voice overs can be applied to almost any type of video, whether it be a commercial, training video, a sales pitch, or even a film. A narration gives freedom to what you can do with your video. It can guide the viewer, educate them, inform them, or tell them a story. Voice over narration used properly can be an extension of your on-screen visuals by providing additional information or reinforcing them, or it can be the focus while the visuals provide stimulation that keeps the viewer engaged. The options are endless, and part of ensuring that narration is employed effectively, you need to have voice over that fits the bill.
If you are selling a product, actors can demonstrate that product while a narrator explains in more detail what is happening and how it can improve the life of the consumer. If you are looking to train someone on a new activity, allow the narration to provide supplemental information that will help the viewer understand the material being communicated. If you are producing an animated short, let the narrator tell the story while the characters act it out. Some of the greatest films in history have recognized the usefulness of voice over narration and employed it to tremendous success. The opportunities are limitless, meaning that voice over narration is a powerful marketing tool that needs to be considered with great care.
Finding Your Narrator
So what qualities do you need for the voice of your narrator? The voice over actor should be adaptable and versatile to match the many different situations a narrator will be used in. They should have a strong voice that is pleasing to the ear and confident. They should be warm and friendly while also being clear. After all, the number one job of the narrator is to communicate, and their voice should be easy to understand for all listeners.
Additionally, you need your narrator to be engaging. With modern audiences, attention spans are limited. You need your video to stand out and be more interesting than the millions of distractions out there. A bad narrator can do exactly the opposite of what you want and drive viewers away. A good narrator will catch their attention and maintain it while also entertaining the audience and informing them.
Apart from the voice you should consider the actor herself / himself. Are they easy to work with? Will they deliver the desired product on time? Do they have the appropriate experience and training? Do they handle themselves professionally? If the answer is yes to all of these questions, then you are talking about Bev Standing!
How to Professionalism and Friendliness in One Experienced Package
Bev was raised to understand the importance of professionalism and the critical role of narration in selling a product. She is the daughter of an Advertising Executive who often involved her in their work, both critiquing and working on a wide variety of advertisements. In her own career, Bev learned all about voices by working in production for radio dramas. These years of working in the worlds of marketing and voice acting have given Bev an inside-out view of what a successful video and voice over performance needs, something unique among voice over actors. Having been on your side of the process herself, she understands your needs and how to get the job done with the highest quality.
Bev has trained extensively in voice acting, honing her craft in many different studios and under the tutelage of voice acting greats. Her training has given her a deep understanding of her own voice and how to suit it to the client’s needs. Capable of performing in an American or British accent, her voice is both strong and versatile.
With Bev, you do not need to worry about the quality of sound in her delivery as she works from a professionally built studio, a credit to her dedication to voice over work. There is nothing holding Bev back from delivering exactly the voice over performance you need.
The search for your narrator is over when you reach out to Bev Standing. With years of experience both in front of the mic and behind it, you will be hard pressed to find someone with more knowledge and understanding of the process than her.
Ever the professional, Bev will deliver a high quality product on time, every time. Her confident and friendly voice is just what you need to narrate your next video and engage your audience, whoever they are, with whatever you are communicating to them.